Air (8/10)
by Tony Medley
112 minutes.
R.
A story about Michael Jordan without Michael
Jordan. No, this is the story of how Nike was all in to get Michael
Jordan as their shoe man before he played a professional game.
In 1984 when Michael was drafted, Nike was an also
ran in the shoe business that was dominated by Adidas and Converse. Nike
was “who are they?” They needed something to get them in the game.
According to this film, Nike’s basketball expert,
Sonny Vacccaro (Matt Damon) was obsessed with getting Jordan to sign on
with Nike, and he gambled everything on this one roll of the dice on a
college player who had not played a game in the NBA.
But Nike was like Silky Sullivan, the race horse
that always started 69 lengths behind in six furlong races. Like Silky,
this is a film about how they came from 69 lengths back and won the
race.
Dubious was Nike CEO and Founder, Phil Knight (director
Ben Affleck, in a
surprising interpretation I
wouldn’t think that Knight would appreciate). They were competing
against Adidas and Converse and had to sell Jordan’s mother Deloris
(Viola Davis).
In addition to the competing sneaker companies,
Sonny also had to deal with Jordan’s agent David Falk (Chris Messina).
The scenes between Sonny and Falk are the weakest part of the film with
dialogue (Alex Convery) that sounds so spurious it made me squirm. Maybe
competitors in the business side of show business really do speak like this
with all these oh-so-clever put downs, but this sounds
ultra-unprofessional.
Still, the tension is good. Affleck ran things by
Jordan and the two things that Jordan insisted upon was that his mother
got credit for all she did and be played by someone who would do her
well, and that former coach George Raveling got credit for what he did.
Affleck came through. Viola Davis portrays Deloris as a strong woman who
could face up to anyone, and Raveling gets his credit.
It’s got a fine cast. But this is an homage to
Vaccaro who was a man for all seasons as he saw the future and fought
for it. Damon gives an award-quality performance.
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