Crazy About Tiffany’s
by Tony Medley
Runtime 87 minutes.
OK for children.
A few years ago
Matthew Miele brought out a charming and informative documentary about
Bergdorf, called, Scatter My Ashes at Bergdorf’s. It was
sensational, not only capturing the style of Bergdorf but explaining how
it got started and interviewing lots of the employees and customers. It
was loaded with information and style.
Now he follows it up
with this disappointing snoozer about the jeweler, Tiffany’s.
Some things we learn are about the classic color, Tiffany blue (called
1837 blue, the date Tiffany’s opened in New York), a sophisticated
color, a robin’s egg blue with a green undertone. It is specifically
made for Tiffany by Pantone and its formula is a secret. It was the
color chosen by French Empress Eugenie, who was the Princess Di of her
era, in the 1870s and Mr. Tiffany jumped on it and made it his own.
The film is populated
by interviews with impossibly privileged women, like Sam Taylor-Johnson,
director of the appallingly bad 50 Shades of Grey, who gush about
their Tiffany jewelry. One woman said that “life is measured by the
moments that take your breath away,” implying that receiving Tiffany
jewelry provided at least one of them for her. I found them all to be
For some reason there
is a lot of conversation about the movie Breakfast at Tiffany’s.
What there isn’t, is much that explains Tiffany’s business, how it
achieved the status it now has and why it is unique, other than the
reputation it has. But how did it get that reputation above all other
jewelers? You can just take so much of privileged people talking about
their jewelry that is beyond the dreams of the vast majority of normal
It also shows the
many sports trophies made by Tiffany’s and shows the Grand Central
Station clock, also made by Tiffany’s.
One unidentified man
said with marked condescension that permeates the film, “Oh, everybody
should have a Peretti Sterling Cup!” He was referring to Tiffany
designer Elsa Peretti, who started designing jewelry for Tiffany in the
One problem I have
with the film is that it really doesn’t tell much about the famous
Tiffany designers like Peretti and Jean Schlumberger, although it does
show how many of the people who work/shop there don’t know how to
pronounce his name.
What it ends up being
is a display of highly offensive conspicuous consumption by some snooty
ladies who wear their privilege at the end of their stuck up noses.
Frankly, until the last ten minutes I had a hard time staying awake.